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App Manager is one of the most powerful administrative tools in Salesforce that allows administrators to create, customize, manage, and deploy applications within the Salesforce platform. Using App Manager, Salesforce Administrators can configure navigation menus, assign tabs, manage branding, control user access, and create custom applications tailored to specific business requirements.
Modern Salesforce organizations often use multiple applications for different departments such as Sales, Service, Marketing, Human Resources, Finance, and Operations. App Manager helps organize these applications and provides users with a streamlined experience.
Understanding App Manager is essential for Salesforce Administrators because it directly impacts user productivity, navigation efficiency, and application management.
App Manager is a Salesforce administration tool used to manage Lightning Apps and Classic Apps.
It allows administrators to:
App Manager serves as the central location for application management in Salesforce.
Organizations often have multiple teams working within Salesforce.
Examples include:
Each department requires different tools, objects, and workflows.
App Manager helps create department-specific applications that improve productivity and reduce complexity.
Users only see the tools relevant to their job roles.
Applications provide quick access to frequently used objects.
Employees spend less time searching for information.
Administrators can manage applications from a central location.
Organizations can customize application appearance to match company branding.
To access App Manager:
Click the Gear Icon.
Select Setup.
In the Quick Find Box, search for:
App Manager
Click App Manager.
The App Manager page displays all available applications within the Salesforce organization.
App Manager contains several important components.
Displays the name of the application.
Examples:
Indicates whether the app is:
Controls which users can access the application.
Defines the tabs and objects available within the application.
Controls logos, colors, and application appearance.
Lightning Apps are modern Salesforce applications built for Lightning Experience.
Features include:
Lightning Apps are the most commonly used application type.
Classic Apps were designed for Salesforce Classic.
Features include:
Most organizations now use Lightning Apps instead of Classic Apps.
Connected Apps allow external applications to integrate with Salesforce.
Examples:
Connected Apps support secure communication between systems.
Navigate to App Manager through Setup.
Select:
New Lightning App
Provide:
Select objects and tabs to include.
Examples:
Add utilities such as:
Select which users can access the application.
The application becomes available to assigned users.
Branding allows organizations to customize the appearance of applications.
Customizable elements include:
Branding helps users easily identify applications.
The navigation menu determines what users see when using an application.
Administrators should include only relevant navigation items.
The Utility Bar provides quick access to tools and resources.
Examples include:
Utility Bar customization is a key advantage of Lightning Apps.
Administrators can control who can access specific applications.
Applications can be assigned to specific profiles.
Examples:
Access can also be controlled through permission sets.
App Manager allows administrators to:
Modify existing applications.
Create copies of applications.
Remove unused applications.
Add new features and navigation items.
These capabilities simplify application lifecycle management.
Organizations often create applications tailored to different departments.
Contains:
Contains:
Contains:
Contains:
Customized applications improve departmental efficiency.
Connected Apps allow Salesforce to communicate with external systems.
Examples:
Connected Apps play an important role in enterprise environments.
Make applications easy to identify.
Include only relevant objects.
Maintain a professional appearance.
Control access carefully.
Remove unused applications.
Provide useful tools for users.
A company has separate teams for Sales and Customer Support.
The Salesforce Administrator creates:
Includes:
Includes:
Employees access only the tools they need, resulting in improved productivity and a better user experience.
App Manager is a critical administrative tool because it helps:
Most Salesforce implementations rely heavily on customized applications managed through App Manager.
App Manager is the central tool for creating, customizing, and managing Salesforce applications. It allows administrators to configure Lightning Apps, manage navigation menus, assign user access, apply branding, and improve user productivity. Mastering App Manager is an essential skill for every Salesforce Administrator and plays a significant role in creating efficient Salesforce environments.
App Manager is a Salesforce administration tool used to create, customize, and manage applications.
Lightning Apps provide modern functionality and customization features, while Classic Apps are based on the older Salesforce Classic interface.
Yes. App Manager allows administrators to create custom applications tailored to business requirements.
The Utility Bar provides quick access to tools such as notes, history, recent records, and custom components.
App access can be controlled using profiles and permission sets.
Connected Apps allow external systems and applications to integrate securely with Salesforce.
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